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It turns out that 90% of all businesses and sales careers fit one (or more) of these categories so perfectly .YOUR business or sales career will match up with (at least) one of these categories so perfectly, you will be able to "steal" and use those "power documents" and strategies outright, just as if they were created for you .only very minor adaptation necessary! Please pay attention to this point! At each seminar, after each speech, I am surrounded by people, each asking if the Kit applies to this business, that business, each believing theirs to be so 'different' it must not be included.

So, to repeat: 90% of all businesses and sales careers are covered by this Kit! For most, at least one ca....

And these documents are all marked 'Copyright Free', which gives you permission to take them and use them, virtually as-is! (When I am paid to develop ONE collection of documents, for one client, I am typically paid $7,500.00 to as much as $15,000.00 plus royalties, so there is over $75,000.00 worth of copywriting services provided in this Kit!) Now, here's the best part: Information and ideas are fine, but let's bridge the gap to implementation.

In addition to teaching on the 6 Cassettes in the Kit, I have taken 11 different businesses and 4 different sales careers, in 6 different business categories, and treated each one as a private, paying client, and created complete direct marketing/Magnetic Marketing Systems for each one, including all of the "power documents": prospecting and sales letters, ads, postcards, and so on.